Social Media – Content & Marketing Service

From: $10,000.00 / month

x

SKU: isaapa-sm-001-1 Category:

Description

Effective Social Media Marketing Service

Content Creation

You decide the keywords and/or topics that you would like us to create content and thereafter communicate it to your potential audience. We will write blogs, create images, align your listings with the keywords. In essence, we will create all the necessary content for social media distribution.

Post Schedule

Decide and communicate with our experts how many times a day/week you would like to post on which social media platform – they will take care of the rest. Make sure you align your marketing strategy with your post schedule.

Advertising

Our services team are experts in paid and organic social media campaign management. With their help, you can drive scalable growth and maximize performance across all your social properties without lifting a finger.

Set your monthly budget and your target audience and let our experts do the best they do best.

Optimization

We will optimize your social media presence by optimizing your profile, adding social media badges to your site, maintain your social media uniqueness & make your brand noticed amount marketeers & influencers. To achieve this we may use some third party tools to achieve results.

Campaign Alignment

Align your marketing campaigns with Social Media content, posting & scheduling and make sure that the results are maximized for you campaigns across SAAS modules like CRM, Affiliate Management, etc.

Respond to Customers

Whether a visitor/customer posts a review or shares a social page or likes a page/media of yours we will respond to them in a timely and effective way (rules of communication must be set by you before hand).

Reach Measurement

We analyze and send you reports periodically of your performance across all social media channels. This enables you to make the necessary corrections and/or improvements to better maximize social reach.

Repurpose, Repost, Recycle

Social media is a crowded place, so if you want to gain traction with your audience, great content needs to be posted regularly. The secret to doing this is by using the three Rs:

Repurpose  |  Repost  |  Recycle

Complete Transparency

Since our Social Media Experts work directly from your site’s backend, you get to see the work being executed and the results generated by logging into your own site’s backend.

Note: Some processes are not executed through your systems backend.

10 Social Media Platforms

Facebook

LinkedIn

Twitter

Instagram

Telegram

Blogger

Youtube

Pinterest

Google My Business

Reddit

Tumblr

Telegram

Need more information on our Social Media Marketing Service?

Start a Whatsapp Chat Conversation

Or send us an SMS @ +91.76218.54927 | +1.347.735.6735 – We will get back to you.

FAQs

What metrics should I measure in social media?
The social media metrics your company uses to measure success or find opportunities should be based on your business goals. These are common metrics used to measure social media marketing performance: Impressions – Are you growing the number of people who see your brand on social? Engagement – Are people joining the conversation and sharing your posts? Mentions – How often are people talking about your brand? Social Referral Traffic – How many people click through to your website? Followers – How many people are in your immediate social networks?
What social media platforms should I be using?
It’s easy to get caught up in the hype about new social media platforms, but every social channel you adopt requires time, energy and budget to effectively meet your business goals. To start, choose two that make the most sense, and really capitalize on them by making frequent, high-quality posts.
What are some common issues with social media marketing plans?
Many businesses fail to curate content specifically for each platform. While cross-posting on Facebook and Instagram may be convenient, we recommend at the very least optimizing your posts’ descriptions for each platform. Another common issue we see is the improper use of hashtags on each platform. By making sure your content is optimized for specific platforms, you align with user expectations. This makes your brand appear proficient in social media, which is a form of social proof.
Why should I invest in social media marketing?
At the very least, social media is great for increasing brand awareness and building a community of prospects. At most, social media can be a major revenue driver. It’s a facilitator of conversation. It’s one of the best ways to make an audience feel like a part of your brand, which drives purchases. Finally, audience targeting is a great reason to invest in social. Boosted/promoted posts and display advertising are great ways to launch a retargeting or brand awareness campaign.
How often should I post?
On most platforms, it’s best to post at least four times a week, but some social media outlets are an exception. Twitter and Pinterest can be more frequent if your team has the time and the content to post. Another great way to stay top-of-mind is utilizing Snapchat, Facebook and Instagram Stories. Stories only last 24 hours, so you have the opportunity to create a sense of urgency and exclusivity with your content without being too excessive.
Can I delete bad comments or reviews on social media?
Like most other things on social media, it depends on the platform you’re using. Let’s break it down: Can Delete Comments: - Instagram - Pinterest - YouTube - LinkedIn Cannot Delete Comments: - Facebook - Twitter

What's the difference between an ad and a post on social?
A post is content you share on social media for your followers to see organically. An ad is a paid post to target an audience outside of your followers based on demographics and interests. Because most social media algorithms limit the number of followers who see your business' content organically, we recommend promoting important or relevant posts to guarantee more people will see them. Another great indicator of a post that should be promoted is one that performs well organically. If it's doing well on it's own, putting money behind it will increase its reach.
How much should I be spending on social media marketing?
It’s difficult to put an exact number on what your social media marketing budget should be, but there are some limitations in certain platforms. For example, you need to spend at least a minimum stipulated amount each day you advertise on Facebook. We don’t put ad spend behind everything we release on social channels, but when we do, we put at least $25 (Rs.2,000+) behind our content. Obviously, more spend will usually get you more results, but a little can go a long way. We recommend starting with a lower budget and testing ads to see what works best for your brand.
Demographics on Each Social Media Platform
Facebook is typically enjoyed by a variety of ages. Users aged 18-49 use it the most, and women typically check Facebook more than men. People usually check Twitter for news, trending topics or to keep up with brands they’re interested in. Young adults ages 18-29 are the engaged Twitter users. Twitter is one of the few social platforms where there are more male users. Instagram is an effective social network for businesses with products or services that can be captured in a compelling photo or video. The main Instagram users are 35 years old or younger, and there are more women on this network than men. Pinterest is similar to Instagram in that it is very visual. Women are more active on Pinterest than men, and this platform has the largest age range with a fairly equal distribution between ages 18-64. YouTube is increasing in popularity as video becomes the norm. Additionally, it’s the second largest search engine behind Google, so businesses shouldn’t ignore it. YouTube is another platform that catches a wide audience with a user age range of 18-49. Closed Captioning: About 85% of videos on Facebook are watched without sound, so adding captions to your video is definitely worth your time. Closed captioning enables people to follow along and watch your content anywhere, anytime.
Why should I use Google My Business?
Optimizing your Google My Business (GMB) page will help you stand out from your competition in a local search. It also gives your customers useful information, such as your business name, phone number, location and hours.
What is the difference between Facebook Business Manager, Ads Manager and Power Editor?
These Facebook tools allow you to see your pages, ad accounts and performance metrics all in one place. A Facebook Business Manager account is great if you manage many Facebook pages, similar to an advertising agency. It’s also useful for large corporations that have separate Facebook pages for each branch, location or unit within their organization. If you’re placing and managing ads for one single account, Ads Manager is sufficient. Power Editor is a more advanced version of Ads Manager with the capability to make bulk changes to multiple campaigns and ad sets.
Best practices for tagging people and pages
The big benefit to tagging people and pages on social media is that you’re instantly connected to these users and companies. Your update links directly to their account, and the users and companies get a notification that they’ve been mentioned. It’s a great way to gain a bit more traction and awareness for your update. Here’s a bit about what I’ve observed on how best to tag: Add a “via @username” to the end of stories you share on Twitter. Most often, the “via” references the author who wrote the story or the site that published it. Add a “HT @username” to credit those who turned you onto a story or idea. HT is shorthand for “hat tip,” the practice of tipping one’s hat toward another person to say thanks. When referencing a person or company in an update, replace their name with their tag or username.

Reviews

There are no reviews yet.

Be the first to review “Social Media – Content & Marketing Service”

Related products